📰 Introduction

In a world where most marketing disappears with a scroll, swipe, or click — direct mail doesn’t just stand out. It sticks.

For small businesses, especially those serving local Arizona communities, direct mail remains one of the most affordable, measurable, and impactful ways to connect with customers — right at their homes.

But not all mail is created equal. To truly unlock the potential of direct mail, you need the right message, the right format, and the right delivery method.

✉️ Why Direct Mail Still Works (and Always Has)

Even in 2024, studies continue to show that direct mail:

• Gets opened more than email
• Is trusted more than digital ads
• Stays in the home longer — especially on the fridge or counter

While inboxes overflow and social feeds reset every few seconds, a bold, well-designed postcard sticks around. That’s visibility with staying power.

📦 What Makes 9×12 Postcards So Effective?

The 9×12 postcard is a standout format for several reasons:

• Oversized → Can’t be ignored in the mailbox
• Glossy & high-quality → Looks professional and intentional
• Room for value → Enough space for clear offers, contact info, and calls-to-action
• Durable → Meant to be kept, not tossed

Add category exclusivity and a consistent monthly schedule, and you’ve got the recipe for reliable brand exposure in your neighborhood.

🤝 The Co-Op Model: More Exposure, Less Cost

Here’s where it gets smarter — and more affordable.

With a co-op mailer, you’re sharing the space with other non-competing local businesses. You’re not competing, you’re collaborating — and splitting the costs.

• You pay a fraction of solo mailer prices
• Your ad reaches up to 5,000 local homes
• You get one slot per category — no competitors on your card
• We handle design, printing, and USPS delivery
• It’s done for you, and it works

See how it works here →

💬 Direct Mail Is Measurable Marketing

Legendary marketer David Ogilvy said:

“Direct response advertisers know that their advertising is working because they can measure it.”

Direct mail allows you to:

• Track response by zone
• Time your promotions with delivery
• Use redemption codes or unique phone numbers
• Build consistent, local awareness you can see

📍 Local Visibility for Arizona Businesses

Our team serves small business owners in:

• Lake Havasu City
• Parker
• Bullhead City
• Kingman

Each month, we mail our 9×12 co-op postcards to thousands of local homes using USPS Every Door Direct Mail®. If you’re not on the card, your competitor might be.

🚀 Final Thought: Visibility Wins

Small business success starts with being remembered.
And being remembered starts with being seen — consistently.

Unlock the full power of direct mail with a format built for visibility, retention, and trust.